11840 jefferson blvd
culver city, ca 90230
cadillac lead the pack sweepstakes
about this project
This was a sweepstakes spot we were asked to do for Cadillac that played during the Tour de France. We based the whole idea on the Cadillac logo breaking apart and using the multiple shapes from the logo to house footage and text. It then collapsed back into the Cadillac logo, nice and neat.